Call for Expression of Interest from Creative Agencies
Terms of Reference (TOR) for hiring an Agency for Tuberculosis Call to Action project
The Resource Group for Education and Advocacy for Community Health (REACH) intends to hire an agency for a proposed communication campaign developed by the Tuberculosis Call to Action (TBC2A) project for the state of Uttar Pradesh.
A. Scope of Work:
The agency will be broadly required to create a communication campaign for Tuberculosis awareness in the state. The campaign materials to be created include (but are not limited to) the following:
Creation of a central character (animated), which has to be created in collaboration with the State TB Cell and REACH. The character will also serve as a representational logo for the entire campaign in the state of Uttar Pradesh
Creation of video messages: This series of video messages will be created using the animated character above
Scripts for FM Radio spots and miking/other audio materials
Scripts for street plays
Creation of designs for a range of mediums including potentially stickers, posters, pamphlets, wall paintings, banners and hoardings. These will carry a message to increase awareness, which may vary across the posters
Note: The list of deliverables will be finalized before handing over of award to agency and the Purchase Order will be issued accordingly.
B. Eligibility criteria for bidding:
The firm should be registered in India and have been in business for at least five years.
The firm must have adequate experience in such tasks (Documentary evidence to be provided)
The firm should not have been black listed by any Central Govt / State Govt / Central / State PSU. An undertaking to this effect must be provided along with the proposal.
C. How to Apply:
Interested agencies are required to submit the proposal in two- parts. The first part is the technical proposal which should include the following:
Experience in this sector and documentary evidence in support of eligibility criteria as mentioned above
The process and methodology to carry out the tasks defined under Scope of Work
Client list for the last 2 years, supported by documentary evidence
At least three references, with full contact information
The second part is the financial proposal. This must include a fee for one unit of each type of campaign material listed in the scope of work as well as any additional fees, inclusions and exclusion. Type of taxes must be quoted separately in clear percentage terms. Terms of payment must also be clearly outlined.
D. Selection of Agency
All proposals must be addressed to the “Project Director, TB Call to Action Project” and sent by post/courier/hand-delivered to
E17 Defence Colony
New Delhi 110024.
For any clarifications or further information, please write to firstname.lastname@example.org
Only shortlisted agencies will be contacted.
The last date for submitting bids is 23 June 2017. Bids received after this date will not be considered.
Resource Group For Education And Advocacy For Community Health is a registered (Registration No. : 42/99?(27-01-1999)? non-governmental organization(NGO) working in Tamil Nadu, India. Established in the year 1999?, Resource Group For Education And Advocacy For Community Health works in the area of Health & Nutrition, etc. The organization works towards the promotion of sustainable development.